VISUAL & DIGITAL

Offerings
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Brand Presence & Visual Direction

Visual guidance to help your brand look cohesive and intentional across platforms. This includes defining overall tone, mood, and aesthetic direction so your brand feels aligned, elevated, and recognizable without overproduction.

Brand Aesthetic Support
• Color palette + typography pairings
• Brand kits or style guides
• “Mini Rebrand”

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Instagram Visual Styling & Content Curation

Styling and curating Instagram content to create a visually consistent, natural-feeling feed. Includes grid flow, simple Canva templates, and guidance on how to present your content without chasing trends or algorithms.

Digital Content Creation
• Editable post templates
• Carousel posts for Instagram or LinkedIn
• Branded highlight covers, story templates
• Brand styling
• Visual refinement
• Branded “character” or spot illustrations

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Marketing Collateral Design

Design of clean, elegant digital and print materials such as flyers, menus, event one-sheets, and PDFs. Focused on clarity, aesthetics, and communication rather than overly complex design.

Visual Marketing Assets
• Digital menus or product guides
• One-page pitch decks or lookbooks
• Digital flyers
• Product photography
• Email newsletter layouts
• Visual refinement
• Branded “character” or spot illustrations

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Creative Direction for Small Launches

Creative support for small launches, events, or offerings. Includes visual direction, content planning, and presentation guidance to ensure your launch feels intentional, polished, and aligned from the start.

• Event concept and visual theme development
• Overall aesthetic direction (tone, mood, color, visual language)
• Styling direction for displays, installations, or activation areas
• Direction on props, materials, and visual details needed for cohesion
• Edit and refine client ideas to maintain clarity and restraint
• Visual decision-making support leading up to the event

ORIGINAL WORKS